Wednesday, December 4, 2019

Looking Back at What We Accomplished

So we're on to editing for our music video! Let me tell you that I was so excited to do this. I can't wait so see the final project because I know it's going to be great and it's going to be so fun to look back at what we accomplished. Saying look back at what we accomplished sounds a little extra, but with all the complications and mess ups we had during filming, I think I can say that. During the editing process, my group split up what we did in order to lessen the work for each people. Kathy was in charge of the split screen. She did it for our last project and since we know we will be working with her again she was the one in charge of the split screen. Kathy also had to cut/razor blade the clips. Aitan's job was to import and export the files into the computer and the editing software. He was also in charge of coordinating the music with the video. This was new for him so Kathy and I were able to teach him. 
The first thing I did was download the music. I had to go to YouTube and find the song. Since there are different variations and videos on YouTube, I had to find the exact one that we used to plan. If I didn't do that, the sound could have been off by a few seconds. After finding the video, I had to go to another tab and search up YouTube to Mp3. If I used a website that was Mp4, I would download the whole video instead of just the sound. I found a link that worked with the school WiFi and copied the YouTube video link to the Mp3 downloader website. It converted and I pressed download and I had to drag the downloaded file onto my desktop. In order to get the sound onto the editing software, I had to import it like we imported the other files and videos we had taken. I imported from the desktop to the software using drag and drop. 
Then before adding the audio, I had to detach the previous audio. What this means is I had to get rid of all the audio off of the filmed videos. To do this, I had to put the downloaded music onto AV track 2. I then muted the vision on the video of the 2nd AV track. I muted the first track so the 2nd track audio would go over it. Doing this made it so the sounds did not overlap and you only heard the song, not the sounds during the filmed videos. 
My last job was to add transitions. I did this by right clicking the scenes we wanted transitions between. I then clicked "In Transitions" and added the cross dissolve transition for all the ones we wanted. These transitions allowed for our music video to look smoother. 
Before writing this blog, I also realized that they don't have to be as serious as I was making them. I hope you enjoy the new titles and added information. See you on the flip side :)

Monday, December 2, 2019

2nd Filming Blog for Music Video

On Sunday, we finished filming our music video. This time, we had a lot of complications. To start off, the camera that was supposedly charged, was not. Another problem was that one of the actors forgot to bring in the SD card. Luckily, their mom was able to drive home and back to my house quick enough where we didn't lose a lot of filming time. During this time, we got ready to film, changed, and organized everything we needed. We also were charging the camera during this time. Because of the camera not being charged, we had to have it plugged it in at all times. This wasn't easy but we made it work. While we were filming outside, we had to use an extension cord because the camera wouldn't turn on for even a second without being charged. We are lucky that my dad was able to get us a cord and that it was long enough to charge the camera while we were filming at the car. 

We decided it would be easiest to do my scenes first, then Katherine's, and then Aitan's. We wanted to do Aitan's last because we wanted to give the camera enough time to charge before we went outside, this was before we knew we had an extension cord. The first thing we filmed was a shoe scene. To show that Aitan was my assistant, he picked out my shoes for me and I was pleased with what he picked. To prepare, we had to set a lot of shoes out and choose which ones we wanted. After we were done, we had to put all the shoes back organized so my mom wouldn't think the house was a mess. The next thing I filmed was a lipstick scene, where I had to get out a lipstick and put it on. We then zoomed into a nearby alarm clock and when we zoomed out, it was Katherine's scene, where she was putting on chapstick. This was able to show that as two different people with varying lives, we lived similar lives and did mirroring things. 

We then had to film Katherine and I's dance scene. She was jamming out in her room and I was performing to a crowd. We both had lights but mine looked more like stage lights then hers. We had to figure out the exact timing in order to sing the perfect lyrics. In the next scene, we're doing mirroring moves and singing. This adds to the "mirroring lives" affect we were trying to uphold in our music video. The last scene we filmed was the car scene. I had to move my dad's truck so we could get a clear view of the car Aitan was driving. We had to film this scene a few times because we all forgot that when you leave a car, you have to close the door. We wanted to make the scene as realistic as possible. During this filming day, we got a lot done even with all of our complications. 

Monday, November 25, 2019

Filming Blog for Music Video

We have officially started to film our music video. This has been long awaited and my whole group was so excited because of the vision we had. The song, "Best of Both Worlds" is very near and dear to us and we knew exactly how we wanted it to be filmed once we chose the song. My main job was to be the "celebrity" actor. This meant I had to dress well and act like a celebrity. Before we even started filming or even storyboarding we decided the actors would live mirroring lives with small differences. This showed how a celebrity and a normal person lived their lives. I also carried the tripod around all day once we signed out the tripod and camera. This was annoying to do but it showed how a real director would feel. We all decided to meet on Thursday after school because that was a day we were all able to meet. 
We all were meeting at filming at my house. I had to prepare before they came by cleaning my room and getting out any props we would need. Everyone got to my house and we decided on what we would need to do first. I had to change into pajamas to show that I just woke up. We filmed me putting on makeup and getting ready for the day. The "normal person" actor, Kathy, was filmed putting her hair up to show that we both get ready but, usually, celebrities care more. The next thing we filmed was me adjusting my straps of my outfit. During this scene, I couldn't stop laughing so I had to tell Kathy to get out of the room. She kept staring at me and it made me laugh every time. Even though this was an issue, we were able to solve it quickly and get back on track. We were about to film Aitan, my "assistant" arriving at my house when the camera died. We decided to charge the camera and then get food just to see if it would charge a little. When we came back, it wasn't charged. We started to plan how we would film next time. 
The next time we film, I think it will go a lot faster. We already know how we are going to film so we will be prepared and won't have to discuss as much. Kathy and I will probably film a few scenes by ourselves because Aitan is gone for the week. This is fine, however, because he is only in 1 or 2 scenes and we will meet up with him again when he gets back. Kathy and I will probably film at her house because she has the materials for the scenes we need. We will hopefully film earlier in the day, too, so we don't have to worry about the sun going down. Filming has been already a lot of fun and I can't wait to see the end product. 

Thursday, November 21, 2019

Storyboard Blog

Our music video based on the song "The Best of Both Worlds" written by Hannah Montana. We will start the music video when the song is at five seconds and finish the video at one minute and eleven seconds in order to hit the time requirements. We drew eleven different scenes on our storyboard. Each lasting six seconds each. In our first scene, our celebrity actress, Amy, will be walking to the bathroom while listening to music while in pajamas. She will be filmed using a tracking shot following her to the bathroom. She will be seen picking up an eye shadow pallet and then seen applying mascara with an extreme close up. In the second scene, our normal actress, Katherine, will be seen putting her hair up into a ponytail also in pajamas with a medium shot. In the third scene, for three seconds, Amy will be adjusting the straps of her romper in front of her mirror. The scene will transition into another three seconds scene where Katherine pulls down her sweatshirt and pulls up her shorts. Both of these scenes will be shown with a medium close up. The following scene will play while the song says "I got the limo out front." The assistant actor, Aitan, will be filmed arriving at Amy's house in a nice car with a long shot. In the fifth scene, for three seconds, Aitan will be handing Amy a pair of heels from an assortment of shoes. As he picks up the shoes, there will be a low angle shot. However, as he gives the shoes to Amy, there will be an eye level shot. For the next three seconds, Katherine will be picking out a pair of socks to wear with a medium shot. In both of those scenes, the lyrics "hottest styles, every shoe, every color," are playing. In the sixth and seventh scene, we will be attempting a graphic match. In the sixth scene, Amy is putting on lipstick while being filmed with a medium close up. There will then be an eye line match as Amy looks at an alarm clock. In the next scene, the beginning is the camera on the alarm clock which then moves to show Katherine applying chap stick with a medium close up. At the beginning of the chorus, Amy will be seen partying under LED lights while singing with a microphone with a medium close up. Afterward, Katherine is seen listening to music and singing along with a hairbrush with a long shot where she can be seen dancing on a bed. At the scene where the song plays "mix it all together," there will be a split screen showing Amy and Katherine doing similar dances to the song with a medium shot. In the last scene, for three seconds, Amy will be shown getting into bed. These two scenes play while the lyrics finish the chorus. It is supposed to imply that the end of the chorus can be seen as the end of the day. In the final three seconds, Katherine is shown pulling up covers and going to sleep using a long shot. This scene will conclude the music video. 

Tuesday, November 19, 2019

Planning Blog

1. Location
We are planning on filming at one of the actor's house and around their neighborhood. This allows us to have different locations and backgrounds without having to go to a lot of places. She lives near a shopping plaza too, so if we need more backgrounds, it is easily available to us. We also might film at one of the other's actor's houses because they have lights that would be beneficial to our video. These lights will make the video more flashy and will look good with the "celebrity" actor.

2. Health and Safety
At the houses, we have medical aid and parental supervision. A few of the actor's neighbors are doctors and are fire-fighters, who are guaranteed to be home. The main filmer/one of the actors is CPR/AED and first aid certified. While filming in the street, we will have the person not in the shot be cautious of any cars that may pass.

3. Props
We are going to use a car for the scene where it goes "I got the limo out front." Another prop we are going to use is makeup, such as lipstick and eye shadow. This is going to show how a celebrity and "normal person" live differently but still do a lot of the same things. We are going to have an array of shoes to show 'Hottest styles, every shoe, every color."

4. Costumes
The "celebrity" actor is going to wear a nice romper, high heels, and sunglasses. Celebrities are known for wearing nicer clothes and heels everywhere. The "assistant" actor will wear a nice shirt and black pants. This is normal attire for an assistant of a celebrity, who should still look nice, but not over-shine the celebrity. The "normal person" actor will wear regular/everyday clothes. This shows that normal people don't go all out when going out and how they differ from celebrities.

5. Schedule
11/18: Didn't have media so we couldn't do anything
11/19: Starting to plan and storyboard our video
11/21: Finishing storyboard. We are starting to film after school but we won't finish everything that day.
11/27-11/29: Week of Thanksgiving, will not work on music video
12/1: We will finish filming anything we didn't finish before
12/2: Starting to edit
12/4: Finish editing
12/6: Editing blog and submit music video

Friday, November 15, 2019

Music Video Research

We recently finished our Gatorade commercial. The process of creating, filming, and editing took a long time, but when we finally finished, it was amazing to see our vision come alive. I learned a lot throughout the time. I learned the process and how it isn’t just a short thing for an even shorter commercial. It takes a lot of time and effort, but in the end it’s all worth it. Storyboarding and research is very important to make sure the commercial is planned out and comes out perfectly. Filming is a lot of fun, but there’s always a lot of outside factors that you have to beware of. The editing process is steady and slow but puts everything together. We are now starting to work on our next project, the music video. I’m super excited to film and execute this and I think it’s going to come out amazing.
The song we chose to do is from the artist Hannah Montana. The song is called "The Best of Both Worlds". It fits in the genre of pop-rock and country. The song is from the show "Hannah Montana" but is in the album "Hannah Montana." She leads a double life as a pop star and a regular person but in our commercial we are choosing to do two different people for each side of her life. At first we wanted to do "You Belong With Me" by Taylor Swift. We ultimately decided against it due to the fact that you cannot express what the video is portraying.
 In our music video we will be going against conventions. In the original video and many pop-rock videos, they have a band playing in the background. Since we don't have a band or a stage to perform, we will do more of an original video. The camera angles of a lot of pop-rock music videos are always dutch and pan. Our video will have more of a still and eye-view angle. We think this will capture our shots best. A lot of songs that are pop-rock tend to be very upbeat and there's a lot of dancing. The background noise will just be the song. The editing is usually just shot to shot, so we won't have to edit a lot.

1. Costume: Pop-rock songs tend to have colorful and flashy clothes. We will probably have to buy some clothes, but we might have some of them.
2. Lighting: The lighting tends to be flashy lights and luckily, one of our group members has colored LED lights. We can also use flashlights to create the spotlight that a lot of these videos have.
3. Acting: In most videos, there's usually just actors dancing to the music and having fun. It won't be serious and filming should be fun.
4. Makeup: Most videos have glam makeup because they're performing on a stage. We probably won't do a lot of makeup because we are not following how a normal video would be shot.
5. Props: The props in these videos are usually microphones, a stage, and instruments. We will use cars, a guitar, microphones, and more.
6. Setting: The setting tends to be in an auditorium. It's usually a concert but we are going to film in a house and around a neighborhood.

Thursday, November 7, 2019

Editing Blog Part 2

Today, we finally were able to edit. The computers we had before did not work. The new laptops we got had pinnacle studios and all the wifi worked. Unfortunately, our previous laptops slowed down our editing process by 2 days. When we finally did get to edit, other periods had trouble with their new laptops. Ms. Cats didn't think it was fair if they got extra days and we didn't. Therefore she gave us 3 days to edit, instead of the planned 2. This was great for my group to hear because we were doing a split-screen while editing, which is very complicated. Since this was a part of our storyboard, we had to stick with this way of editing. Our last day of editing is on Friday and all we have to do is go over anything that isn't perfect. (10)
My 1st job during editing was filming voiceovers. When we were planning out the commercial, we imagined a voiceover as our choice of sound. My job was to film everyone and put it into the software. During the days we couldn't edit, we filmed the voiceovers. I made sure everyone knew their part and would say it clearly and loudly. Even though my group members didn't want to film our faces, we had to make sure the sound was the best. This was because the microphone on the camera is right below the lens. We had to film the voiceover a few different times. This was because we didn't know how long all our clips were. We re-filmed the voiceovers to make it longer or shorter and to be louder or quieter. Although this process sounds short, it took a lot of time making sure the audio was perfect. (11)
Another thing I had to do was put the voiceover on to the final video. This was hard because we had to make sure that the sound fit exactly with the scenes. The first thing I had to do was detach the audio from the original videos, with the content on them. This was done by right-clicking the footage. Then I deleted the attached audio. We had to put the voiceover videos onto AV Track 3. This allowed us to hear the audio but not see the footage that was recorded. I had to listen to them and watch the clips to make sure that they fit perfectly aligned with the content. We even had to sign out cameras again and film a few of the voiceovers again. In the end, the audio worked perfectly and I got to learn how to edit voiceovers, which will be very helpful for future problems. (10)









Tuesday, October 29, 2019

Editing The Commercial

During the past two days, we were supposed to edit our commercial. We will have about two days to edit. This included editing the whole video, filming voiceovers, and making sure it’s perfect. Unfortunately, the computers we have are very old and don’t work. The desktop I’m currently using is from 2008. Any computer or technological device older than about five years, always glitches and is very slow. The computer next to me doesn’t connect to the Internet. This is just an example of how slow the computers we have are. Luckily for us, Ms. Cats is working with administration to get us new computers. It’s very frustrating trying to edit and get things in by the due date when the devices we need are not working. This class, media studies, uses computers on a daily basis so not having computers would be very detrimental to our grade and to our final exam. (11)

When we were starting to edit, the first thing we had to do was get our footage from the camera/SD card to the computer. This was perfect and we were smooth sailing. When we tried to open pinnacle studios, the app wouldn’t even open. The app said there needs to be a username and password. Emiliano tried to put in his Identification Number and password, but that didn’t work. The Identification Number and password is what we use to log into all computers so when that didn’t work, we were very surprised. We called Ms. Cats over and she was able to use her username and password to log into pinnacle. We assumed from here we would be able to edit with no other problems. (8)

Then, the footage couldn’t import from the computer desktop to pinnacle studios. Emiliano tried many different ways to try and import the footage, but he wasn’t able to do it. Me, Katherine, and Andrew also tried to import the footage but that didn’t work either. We called Ms. Cats over to try and do it. She tried many different ways, including ways she didn’t teach us. She was trying to drag and drop the footage from the desktop to pinnacle studios. Usually that works, but unfortunately for us it wasn’t. After trying many different ways, Ms. Cats found out that it wasn’t working and so were a lot of the other computers of students were using. When Ms. Cats found out that almost all the computers weren’t working, she told us to all to stop trying to edit and to start blogging. She said she would talk to administration for us to get a spare computers that actually work. We can’t be in a technology type of class having computers that don’t work when that will be used every single day. Even though a couple of the computers work, Ms. Cats decided that it would be best if we were on the same page of the process. (12)

Wednesday, October 23, 2019

Filming Blog

After many days of preparing for our commercial, we finally filmed it. Since our commercial was for the company Gatorade, each group member had to bring in a product. I went to the store and bought the energy bars we were going to use while we were filming. Another group member brought in the Gatorade drink and chewables that would be used in other scenes. This allowed us to all pay around the same amount. Whichever actor used the product was the one that brought it. Katherine brought the drink because that's what she was using during her scenes. During the whole filming process, I had a lot of different jobs. This included the actor and director. My main job was to film with the camera. During the whole process, we all had different jobs that needed to be done in order for our commercial to be the best it could be.

One of my jobs, like I said before, was to direct. To direct, I had to put everyone into their places of how it would be filmed. Directing was a lot of fun for me because I was able to be a part of the decision of how the final product will look. Putting the actors in their places and telling them what moves to do allowed my creativity to truly come out. For example, one of my group members, Andrew had to do a scene where he was stretching. As the director, I had to make sure I told him where to stand and how "big" we wanted the stretches. If he was doing them weakly, I was in charge of telling him to do them with more emphasis. During the process, I found out that I actually really enjoy being a director. I'm not that creative of a person and I think that being a director allowed me to explore my creative side more.

My main job was to film. Part of this job was signing out and in the camera equipment, including the tripod, camera, and sd card. Another big part of my job was being in charge of making sure that wherever someone was looked good, in terms of light and position. If the shadow didn't look good or there were people in the background, as filmer and director, I had to tell them where to be in order to get the perfect shot. For our first scene, I had to go from a low angle and tilt the camera up. Being the main filmer, I had to get on the ground and decide if we wanted the silhouette effect the angle was giving us and if not we'd have to change the angle. Emiliano also filmed with me and we were able to figure out exactly where the camera had to be held for our perfect shot.

My final job was to be an actor. Unfortunately, one of our group members didn't bring their athletic clothes and the scene would have looked ridiculous if he was working out in business clothes. Luckily for us, Katherine happened to bring another workout shirt so I changed into that. We had to change the workout a little, but it won't change the overall outcome of the commercial. The workout I did was a gymnastics skill, instead of throwing a football like we had planned.











Monday, October 21, 2019

Storyboard

Today’s media class was used to storyboard. The point of our storyboard is to know what we will film before we go out to the field. When going out the to the field, all we take is our storyboard paper and our camera. A storyboard is used for everything you watch, whether that’s commercials, a music video, a movie, or more. Without a storyboard, when it’s finally time to film, it would be hard to go out without some sort of previous direction. In order to prepare our story board, we watched how the Toy Story storyboard was made. We also drew a previous storyboard in order to practice and make our commercial storyboard perfect. When drawing a story board, you are not supposed to write a script. The storyboard is used just to show how you are filming using camera angles and movements. Our story board is going to be made up of six different scenes each equaling up to 30 seconds all together.
Our first scene is going to be a girl running on a track. This scene will be a tilt from her shoes all the way up to her face. This will be shot from a low angle to show her power and the intensity of the scene. The next scene is a boy getting ready to throw a football. This scene will also be a long shot to show that to throw a football you have to have your full body into it. The next scene of the commercial will be a boy stretching, he’s about to do push-ups. This will be a medium shot. It will show from his torso up. His arms will be stretching across one another. These three scenes will be intense and impactful. The three actors will be preparing to do their activity and hope on winning the competition they’re in.
The next scene of the commercial will be a split screen. The split screen will be eye level and a medium close up. The screen will be split in three different parts. One will have a girl drinking Gatorade, the next will have a boy eating a chewable, and the last one will have a boy eating an energy bar. These are three popular products from the Gatorade company. Eating and drinking these products will give the athletes power and preparation for their competition. The next scene is also a split screen and it will be a long shot. The first box in the split screen will show a girl running and the other two will be black screens. Then the second screen will pop up of a boy throwing a football while the girl is also running. The third screen will pop up and you will see the girl running, the boy throwing a football, and the other boy doing push-ups. The last scene of our commercial will be a title screen that will read “Gatorade.” Our storyboard and commercial will show that the products consumed gave power to the athletes. With this power, they were able to win and complete their competitions.

Tuesday, October 15, 2019

Editing Lesson Blog

For today’s media class, we learned all about the editing process. This included learning about the camera, camera procedure, tripods, and the editing process. We had to learn the basics of the camera so we weren’t confused during filming. The first thing we learned was that the camera we are using turns on as soon as the screen is flipped open. The screen is touch screen and can be turned around all the way in order for the actors and director to see the screen. The tripods we use have about 3 different settings, short, medium, and of course the tallest one. The neck is also able to be lifted using a crank, making the camera even taller. Tripods are used so the camera doesn’t have to be hand held and shaky. They also allow for high and low angles to be shot easier and “cleaner.” The last thing we learned about was that the SD card has to be put in the camera. The SD card is not already in the camera, like many people think.

For the class, we also learned about the editing process. We will be using the software “Pinnacle” on our computers. To start the process we have to put all footage in the camera/SD card onto the computer. This is called “dumping” and the footage is put specifically on the desktop, rather than just on the computer. We do this by going to DCIM on the SD folder in the computer. If we can’t find it there, we can also look in the AVCHD folder, which will have everything but will be harder to find. In this folder we press “Stream” and all the footage will be there. You select however many films of footage you have and drag it over to the “Media Studies” folder you previously put on your desktop. When you click on the “Pinnacle” software, you have to import all the footage. “Importing” is when you put all the footage you have into the software and computer that you are using. 

Now we finally moved on to how to actually edit in the software. The first thing we do is to of course import all the footage. To start this, we go to file and select “New Movie.” You click the word “Import” on the top right corner of the software and press the check mark next to the word “desktop.” If you select the right folder, all the raw footage will be pop up and all you have to do is check everything that needs to be imported. All of the footage must be dragged, in the right order, onto AV track 2. The other 2 tracks, AV track 1 and AV track 3, are used for titles and music. To put a title onto the footage, you have to select the T on the left side of the computer. This allows you to write the title you want and change the font, size, color, placement, and more. You can also delete footage. To do this, you hit the razor blade once and make sure the orange box is around the part you want to delete. Hitting delete will remove the footage and right clicking will allow you to choose from speeding, slowing, or reversing the footage. 

Friday, October 11, 2019

Planning Blog for Gatorade Commercial

For today's media studies class, we had to plan out our commercial. We will be filming a Gatorade commercial, but it will not be similar to or copying similar sports drinks commercials. Our group decided on the props, location, backup plan, and more of what we will be using for the commercial. We have a vision of how the commercial will be executed and edited, and with our plan, hopefully it will come alive.

PROPS
For props, athletes will each have different items in their surroundings that contribute to their training/exercise. General props that could be used in any situation would include towels used to wipe off sweat, a watch to time speed, a bag that would be assumed to contain sports equipment, and any actual equipment that would be needed to clearly demonstrate the message. After brainstorming for how our Gatorade commercial should be set up, my group has decided that there would be different elements that would accentuate the concept that Gatorade improves athletic performance and refreshes those who consume it. Gatorade is a company that produces multiple products and we’d like to promote three of them to highlight variety. Furthermore, the essential props needed for the commercial would be the three different Gatorade products being the sports drink, chewables, and an energy bar that each athlete would eat after their exercise.

COSTUMES
As for costumes, the three athletes presented would be wearing fitness clothing that allows them to be comfortable as they train. The clothing is meant to be conventional to show that anyone is able to exercise without feeling pressurized into fitting into any “stereotypes” where clothes need to fit specific measurements, or shoes need to have a brand, or that without talent, one cannot succeed. The diverse clothing is meant to stimulate that message and produce a feeling of inclusion that would be remembered when one thinks of Gatorade. Additionally, vibrant colors may be used to contrast the athlete from the environment and ensure that he/she stands out.

SCHEDULE
  • 10/11/2019- We created the planning blog pertaining to everything that we need to have in the commercial, such as props and costumes as well as timing and places in which we are going to shoot the film.
  • 10/15/2019- We are going to create the storyboard for our commercial, finish it that day and get it approved as well. From there, we want to move on and potentially start recording. 
  • 10/22/2019- We are going to start recording on this day. We are going to make our way to the track and begin shooting our scenes with our actors, props, and costumes.
  • 10/24/2019- We are going to edit our video and make our blog explaining our editing process and what each member did to contribute to that process. 

LOCATION LIST
This commercial is to be filmed during 9:20am to 10:50am where sunlight is normally plentiful and strong, which would allow for better clarity. All athletes would be exercising on the track. One would be running, another would be throwing a football, and another would be doing doing a push up. The person who is running will be doing so on the actual track. The person throwing a football will be doing so in the center of the football field. The person doing the push ups will be doing so on the track near the shed. 

BACK-UP PLAN
In the case where the weather of the day that the commercial is being filmed is stormy, the scenes would most likely be filmed on concrete under metal roofs where rain is not a conflict. However, if weather permits and there is light rain, the athletes can proceed to train on the track. Many times, when commercials are filmed under tough circumstances, such as rain, it motivates the audience and shows them that one can persist even the strongest of forces. 

Tuesday, October 8, 2019

Research Convention and Codes

The commercial that our group decided to do is for the promotion of Gatorade. In most Gatorade commercials, you have athletes training or doing sports. The Gatorade usually refreshes the athlete and is implied to influence his/her good performance after a long and extraneous workout. The Gatorade bottle is usually full and can be multiple different colors depending on what they're trying to sell. The bottle is normally wet from condensation to add to the feeling of refreshment to the product. Gatorade also sells energy bars and chewables, which provides a variety of products for athletes to choose from.
Usually, a Gatorade commercial has bright lighting if it's outside or dim lighting if it's in a gym to highlight the athlete and the product. It's either in a gymnasium or outside on a field. There is usually a crowd in the background making noise to add to the environment of the scene. The athlete takes a break from his exercise to consume the product and then comes back into his exercise renewed and refreshed or consumes Gatorade after a won competition to provide a reasoning for a great performance.
Overall, the main message of any Gatorade commercial is to ensure that the audience is aware that Gatorade can essentially better any athletic accomplishment.

Conventions of Gatorade commercials:
  • Athletes 
  • Workout materials
  • Track
  • Gym
  • Bright lighting 
  • Dim lighting
Image result for light blue gatorade

Image result for gatorade products

Image result for gatorade protein bar

Friday, October 4, 2019

Introductory Blog

Hi guys! My name is Amy and I'm in 10th grade at a school in Fort Lauderdale. I have a pretty good life. I live with my mom, sister, dad, and dog. My nana comes over to my house and makes us food every Thursday. My cousins, aunts, and uncles also come over to chill, eat, and sometimes dance. My sister is 4 years younger than me. She just started middle school, so cute. My cousins are my best friends, one is my age and one is 2 years older than me. I also have my baby (not actually mine) who is my favorite cousin. She's 6 and my whole world. My mom is my best friend and she inspires me everyday. I definitely have a great family life.

I am the class of 2022 secretary and dealing with the people in my class is a headache. They're hard to work with and hopefully we raise a lot of money for senior year, or else our senior packages will be close to $1000. We have to make shirts but no one can agree on anything so we'll see what ends up happening. I'm also in book club and hopefully I'm going to join key club. I volunteer at the Jewish Community Center with their special needs program on Sundays and I love it. Working with special needs kids is one of my passions and I'm so excited to do it when I'm older. I want to be a pediatric occupational therapist, for now, and I already know it's going to be so much fun. I'm going to shadow a occupational therapist over spring break and I couldn't be happier.

Whenever I have free time, I love hanging with my friends, reading, skateboarding, and more. I just got into long boarding and I love doing it. Long boarding while listening to the Beatles calms me so much, especially when I'm stressed. The Beatles are amazing and I wish I could see them in concert. I'm Jewish and my favorite types of books are Holocaust books. I think it's so interesting to learn about my history and I think we owe it to the people that died to know what happened to them. Whenever I make plans with my friends, we mostly just hang out (we're all sort of cheap!). I have four best friends and I couldn't live without them. They're my rocks and without them I wouldn't be where I am today.

Well, see you another day! Bye!